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ABOUT WICKED LURES®


Here at Wicked Lures® we want to help our customers better understand our lures and how to use them so we have put together some useful information to help assist you along the way!

Fish Species

Steelhead, Kings, Coho, Chum, Pink Salmon, Rainbows, Browns, Cutthroat, Dolly Varden, Bass, Crappie, Panfish, Lake Trout, Walleye and Pike.

The Story

James Beasley, owner and creator of Wicked Lures grew up on the Olympic Peninsula catching steelhead and salmon on the local rivers. James’ passion for fishing brought him to create one of the most versatile and enticing spinner ovations in decades for salmon and steelhead. His unique design Wicked Lures was created for drift fishing for steelhead. This later became a casting and drift spinner that entices fish to bite. The action and presentation of Wicked Lures is extremely deadly for salmon and steelhead. Wicked Lures have now become one of the hottest spinners on the market for salmon and steelhead. James Beasley, the visionary owner and creator of Wicked Lures, honed his fishing skills on the Olympic Peninsula, where he targeted steelhead and salmon in the region’s rivers. His deep passion for fishing led to the development of a groundbreaking spinner that stands out as one of the most versatile and enticing innovations for salmon and steelhead in recent decades. The design of Wicked Lures was purposefully crafted for drift fishing for steelhead, quickly transforming into a highly effective casting and drift spinner that guarantees fish attraction. The action and presentation of Wicked Lures are unmatched, making them incredibly effective for catching salmon and steelhead. Today, Wicked Lures has solidified its reputation as one of the top choices among spinners on the market for these prized fish.

President-Ceo
James B Beasley


The Mission

To put a Wicked Lure® in everyone’s tackle box in America and bring incredible memories and joy to pass on for generations to come.